Introduction to Memory and Multimedia Whitepaper

We’ve all heard the myriad of eLearning buzzwords right? The mantra of Instructional Designers, confidently projected from the proverbial mountaintop by the eLearning industries leading thinkers.

“Engage the learner. Create interactive content. Gamification! This is the key to successful eLearning.”

Well… yes. These components of course are important but you don’t need to be an expert to know that. This dialogue is all too common. The practice of serving up vague, often redundant advice (albeit true), offers little progress to improving design and achieving learning outcomes. It’s the equivalent of saying, “If you make better eLearning, your eLearning will be more successful.” What we want to know is HOW. HOW do you “engage” the learner? HOW do you design great “interactive” content? HOW does “gamification” affect your user and their learning?

We set out to shake things up and explore the “HOW” by backing these theories up with concrete psychology science. It’s our belief that great eLearning starts with the learner. Understanding how your audience processes information is the first step to realizing how you can ACTUALLY design engaging and interactive content. We had ICS’s own Julie Grignon outline her research on the pivotal link between human memory processing and multimedia design. Check out her findings here….

Human Memory and Multimedia Instructional Design